If you are stuck with only using Google AdWords, then this article is for you. If you are using other platforms, you don’t need to
Marketers have to keep up with the increasing demands of consumers. But one entity that has been updating itself, is Google. In fact Google has
Campaign manager hate them, but they can’t avoid them, but PPC reporting is an obligatory. Producing an easy to grasp report that contains tons of
The goal of an e-commerce account is to improve ROI. Yes, marketers and businesses have one common goal, to driving revenue. It’s that simple. There
Hiring a PPC agency based on their promises might not be a process that builds confidence. There is a risk and even worse a massive
If your mobile PPC strategy is not set up, you have a problem. Mobile traffic has already become the fastest growing and most significant segment
As search engines have been optimized around users’ requirements and their search experience, Google has been promoting content that is both relevant and valuable to
The errors of beginners to the world of PPC is so obvious, almost scary at times. What is worse is those that have touched on
Pay per click (PPC) is pretty simple: Search engines like Google and Bing allow businesses and individuals to buy listings in their search results. These
It’s simple, keywords activate your ads. The knock-on of that, is that you need to make sure that you create and maintain an excellent keyword
