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Reach investors and stakeholders globally through the right news channels at the right time.
Our team is connected with journalists and social media groups around the world – helping you reach a large investor base with the most relevant news. Investor relations managers who currently rely only on duplicate newswires to distribute content: You will love our qualitative approach, backed by specialist editorial teams who is genuinely dedicated to provide investors with information that matters.
“…a revolutionary approach to better media results, which is fast, legal, and reliant on established media connections who care about your business…”
Successful investor relations go way beyond what most internal IR departments can do. Our team has years of experience in deploying multi-channel communications to achieve the desired outcome. We take the news to investors and increase your earned media status whilst reducing paid media footprints.
Conventional press releases alone will fail to reach their goal in investor relations. Although not every entity is fortunate enough to have Black Rock as an influential investor, the good news is that our proven IR communications strategy can help level the playing field.
The following are specific reasons why press releases alone are insufficient:
Paid "press releases" are less persuasive. It is not a trusted source of information for clever investors.
Paid "press releases" are all duplicated and hidden from Google search results and the newsfeed.
Analysts want to do their own research. They do not want to be "sold" information via a so-called wire service.
Numerous media outlets are also owned by hedge funds, leading to an invisible barrier, preventing proper coverage.
If the above challenges sound familiar, please keep reading as you are about to discover a truly unique approach. This is the convergence of media relations – and investor relations:
Use Sitetrail for better results with our logically planned campaigns. Leverage a highly effective multi-channel IR communications solution that enable corporates to provide the press with the right facts, delivered to investors in their interest-based news feeds. Cover vast and important channels from Google News, Reddit, Yahoo Finance, investor email lists.
You never pay any publisher to accept a story. You only pay us for our editorial service to write the news correctly and present it to our contacts. Hence as per FTC regulations this is not considered "sponsored" news.
If we agree that the facts you present are credible, we provide a guaranteed outcome: You will know beforehand which publication/s accept our pitch. No surprises, just predictable results.
Many analyst writers obtain news scoops directly from us. If they agree with the information presented, it will reach the news swiftly. Analyst and in-house writers are influential sources for investors.
This is a discreet editorial service which is 100% lawful. You are not paying for any advertising services. Only for editorial and distribution services. It is used by top investor relation experts for better results.
Our solutions help corporates to deliver and disclose all their financial and material news in a timely manner. We have a combination of newswire and editorial options.
Meet all compliance and disclosure requirements with specific solutions.
Releasing fair and balanced news:
The SEC specifically states the following:
“The marketing rule reflects important updates to the traditional advertising and solicitation regimes, which have not been amended for decades, despite our evolving financial markets and technology,” said Chairman Jay Clayton. “This comprehensive framework for regulating advisers’ marketing communications recognizes the increasing use of electronic media and mobile communications and will serve to improve the quality of information available to investors. The new rule provides for an extended compliance period intended to provide advisers with a sufficient transition period, including to enable consultation with the Commission’s expert staff.”
This is an ethical solution to take investor relations PR to the next level. It is by no means a pump and dump PR and social media marketing service. We do not distribute fake news or cooked up facts.
Our service is simply about leveraging all the available layers, from earned and owned media, including social investor communities, to spread the truth about your brand.
Appropriate for the following sectors:
What does success look like? Measuring results happens in many forms. It may include:
a) Increased trading volume on the stock market, Being discovered by new investors,
b) Search data when branded search increases,
c) Social listening tools to determine sentiment.
If investor relations is your goal, please reach out below to send a confidential message to our CEO. This will ensure priority treatment of your case:
Join 20 VC firms, 100 lawyers and 80 PR agencies in using our service.
Fast, discreet and 100% legal.