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Pay per click marketing on Google Adwords, Facebook, Linkedin and BingAds

How to avoid these classic AdWords blunders

Pay Per click

In the PPC word, Google Adwords could mean increased sales, more leads and up scaling of your business. That is if the account is managed correctly, as a poorly ran ad campaign would simply mean that your online marketing budget would be wasted. To avoid this, here are some tips …

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How to cut Facebook ads cost with split testing

Pay Per Click

Your product is priced right, it appeals to your current market, but your online campaigns are failing to meet your goals. People then said if you place it on the internet, it’s a cheap way to advertise. They also said that you will make buckets full of buckets. But your …

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Where is PPC’s place in an inbound marking strategy?

Pay per click

Inbound marketing is an approach fixated on charming customers through content and interactions that are relevant and helpful, not interruptive. With inbound marketing, likely customers finds a product via channels such as search engines, blogs, and social media. Inbound marketing, unlike outbound marketing, does not need to fight for possible …

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Should PPC agencies be scared of automation?

Pay Per Click

Simply put, don’t be scared. PPC automation could be beneficial. This is why. That statement is based on a question many PPC marketers have been asking: “Should I be scared about automation?” If you have studied Humanities, then you can write papers about how the work of AI will destroy …

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