Author: Adriaan Brits

pay per click

SEO and search engine marketing specific to your industry

Search engines will remain relevant if they can truely provide the consumer with what they search for – and comply with the growing needs of regulators that has the power to disrupt. Your business will remain in the search engines if you really understand how to break with pay per click dependency and navigate rapidly

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pay per click

Five Tips For Low-Cost Digital Marketing Campaigns

Five Tips For Low-Cost Digital Marketing Campaigns Digital marketing has proved to be heavily effective for businesses all across the globe, allowing them to enhance their online presence across the web. It’s no secret that digital marketing campaigns can cost a lot of money, with both SEO and PPC campaigns requiring a lot of funding

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Business friendly Singapore: A jurisdiction favoured by many

There comes a time where every entrepreneur, family trust or corporate entity take things back to the drawing board: this includes ample consideration as to their preferred tax and trade jurisdiction. Often this even involves economic migration, particularly when it turns out that a destination has a desirable combination of things that matter. When the

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How Forex Trading Can Create a Second Income

We live in a time of disappearing jobs and underemployment. Even though the American economy has expanded greatly in the past year, it’s not the sort of growth that the average citizen feels in a huge way. Advancement has come within specialized industries, and is sopped up by specialists in technology, engineering, science, and mathematics

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Long hours on-screen? Get a peak office chair

Cumfy chairs for long hours are not just for dentists, surgeons and architecs – but indeed for all officer workers. Can’t think of a better tool for a digital marketer than a “Peak Office Chair”.    It’s not a new trend either: “modern ergonomics emerged as a result of World War II, when workers’ comfort

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EU fines Google $2.42BN for “anti-trust”

The European Commission has fined Google a record-breaking €2.42 billion for antitrust violations pertaining to its Google’s Shopping search comparison service — in what is widely considered the most significant antitrust ruling in Europe since the 2004 Microsoft decision. To be honest, although this fine seems unfair, we’d rather see the EU force Google to pay

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Conversion rate optimization

Channelling your energy to enhance mobile conversion performance with the use of mobile user research techniques and tools. A case of conversion rate optimization for mobile

Let’s just say it, mobile is it. Stats indicate that mobile continue to be the growth platform for people gaining access to websites, and it over took desktop. But marketers still focus on desktop. Worse is that consumers are getting comfortable to buy using their handsets. It’s understandable that marketers like desktop more, simpler since

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