APCO Worldwide
United States
Independent global advisory firm connecting public affairs, reputation, policy intelligence and communications across more than 80 markets.
View profilePraytell is a New York-based communications agency focused on consumer lifestyle, sports and entertainment, travel and tourism, with global delivery.

Praytell is a creative communications agency founded in New York and now operating across the United States, United Kingdom, Australia and Singapore. Its work blends PR, social, influencer and creative marketing for culture-facing brands.
The agency occupies a high-visibility consumer position, with particular strength in sports, entertainment, travel, technology, food and lifestyle. A roughly 170-person team gives it meaningful scale while retaining a deliberately creative identity.
Praytell combines earned media, social strategy, influencer programs, creative development, branded content and experiential work. The model is well suited to brands seeking cultural participation rather than isolated press coverage.
Sports and entertainment, travel, technology, food and beverage, and consumer lifestyle are formal practice areas. Independent coverage names Stanley 1913, U.S. Soccer, Burger King and other major consumer assignments.
The agency reports operations in the United States, United Kingdom, Australia and Singapore, with six offices and partner support for broader regions. That structure enables global consumer programs with regional adaptation.
A human editor reviewed public professional and client evidence. The available record is more informative through verified work and institutional recognition than through undifferentiated ratings.
PRWeek reports Praytell’s appointment as Stanley 1913’s first global PR agency of record, covering creative and consumer communications with regional partners in EMEA, Asia-Pacific and Latin America.
Published capabilities show digitally enabled research, content and campaign execution. The review did not infer a proprietary technology stack where the public record was silent.
Praytell’s differentiator is the fusion of earned communications with a bold creative culture and an expanding international footprint. It is structured to originate attention-worthy ideas, not merely amplify completed campaigns.
Compared with traditional consumer PR firms, Praytell leans further into creative, social and influencer execution. Compared with advertising agencies, it keeps earned relevance and media behavior at the center of the work.
Information was compiled from publicly available sources and contains independent editorial analysis. This profile was last reviewed on 7/28/2026.
This profile was prepared through human editorial review of Praytell's official website and the independent PRWeek source cited in the evidence ledger. Public claims were cross-checked where practical; unsupported pricing, client scope and credential details were not inferred.
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