APCO Worldwide
United States
Independent global advisory firm connecting public affairs, reputation, policy intelligence and communications across more than 80 markets.
View profileResearch-led strategic communications firm for high-stakes corporate, policy, crisis and reputation challenges.

Marathon Strategies is an independent strategic communications and research firm founded in 2008. More than 70 professionals in New York, Washington and Albany address high-stakes corporate, public-affairs, crisis and competitive-intelligence assignments.
The firm is positioned where communications decisions depend on fast, disciplined research. It is particularly relevant for organizations facing policy exposure, reputational risk, contested narratives or complex stakeholder environments.
Marathon integrates corporate communications, public affairs, crisis and issues management, competitive intelligence, digital strategy and creative execution. Investigative research and rapid-response planning are used to shape both message and channel decisions.
Clients include public and private companies, industry groups, nonprofits, NGOs and thought leaders, from early-stage ventures to Fortune 100 enterprises. Public case material spans tax policy, food prices, retail safety, Alaska Native shareholder communications and disinformation.
Three offices provide direct access to New York business and media, Washington policy and New York State government. The agency operates nationally and reports selected work with European and Middle Eastern clients.
A human editor reviewed Marathon’s current site and independent PR Daily coverage. The evidence supports meaningful staff scale, intelligence-led positioning and recognized client work; review-platform scoring was not used.
PR Daily’s 2025 program describes Marathon’s two-year ASRC shareholder campaign and recognizes the firm among top agencies. The agency itself publishes more than 70 professionals, three offices and a 2008 founding.
Technology signals include proprietary media-equivalency scoring, rapid research workflows, audience segmentation, search and social activation and broad staff AI training. These tools support decision speed and evaluation across complex campaigns.
Marathon’s differentiator is the close integration of investigative research and communications execution. Clients receive a team designed to uncover hard-to-find information, anticipate risk and move quickly across corporate, policy and digital channels.
Compared with conventional PR firms, Marathon offers deeper competitive intelligence and public-affairs research. Compared with research-only consultancies, it can execute media, digital, creative and crisis programs from the same strategic base.
Information was compiled from publicly available sources and contains independent editorial analysis. This profile was last reviewed on 8/20/2026.
This profile was prepared by a human editor from current agency pages, named case material and independent PR Daily coverage. Results are attributed to their public sources; private client identities, fees and unsupported impact claims were not inferred.
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