Axon Communications
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View profileFormer Instinctif UK team now within TEAM LEWIS, adding capital markets, public policy and corporate reputation expertise.

Instinctif Partners’ UK business was acquired by TEAM LEWIS in September 2025 and subsequently rebranded under the TEAM LEWIS name. The current offer combines Instinctif’s capital-markets, public-policy and corporate-reputation heritage with a wider integrated marketing and creative network.
The legacy Instinctif proposition remains relevant as a specialist capability within TEAM LEWIS rather than as a fully independent global agency. Buyers should evaluate the current TEAM LEWIS organization for briefs requiring capital markets, policy, crisis and integrated marketing.
Documented capabilities include corporate communications, capital markets, public policy, content and creative, ESG, risk and crisis, digital marketing and brand strategy. The acquisition added those specialisms to TEAM LEWIS’s broader PR, digital, creative and analytics platform.
The combined team highlights technology, automotive, defence, energy, financial services, leisure and property. Instinctif’s earlier record also includes investor relations, IPO communications, corporate reporting and regulated-sector stakeholder work.
The UK business is now connected to TEAM LEWIS’s global network. Earlier Instinctif operations in MENA were separately acquired and renamed IP Excellera, so they should not be presented as part of the current UK-owned footprint.
A human editor reviewed current acquisition announcements, the redirected website and public company records. The evidence clearly indicates a material ownership and brand transition; the profile therefore avoids repeating obsolete standalone-network claims or review-platform commentary.
TEAM LEWIS announced the acquisition effective 24 September 2025 and stated that Instinctif’s UK specialists would integrate with its global network. Public records and the current redirected site corroborate the subsequent rebrand.
Technology signals now derive from TEAM LEWIS’s integrated digital, analytics, creative-engineering and AI capabilities, combined with Instinctif’s research, corporate-reporting and reputation-risk work. A separate Instinctif proprietary platform was not identified.
The continuing value of the Instinctif team is specialist capital-markets, corporate and public-policy counsel inside a wider international marketing network. That mix is useful for organizations whose reputation, regulation and commercial communications cannot be handled in isolation.
Compared with its former standalone model, the current business has broader integrated marketing reach but less independent brand separation. Compared with general TEAM LEWIS offices, the Instinctif heritage adds deeper capital-markets and public-policy expertise.
Information was compiled from publicly available sources and contains independent editorial analysis. This profile was last reviewed on 8/20/2026.
This profile was prepared by a human editor using the current redirected website, TEAM LEWIS’s acquisition notice, Instinctif transition pages and UK public records. The ownership change is treated as current fact; older office and staffing claims were not carried forward.
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