Groupon doesn’t make the news that often these days but the daily deals giant is back with news that it has acquired social recommendation app, Ditto.me. Ditto is essentially a mobile app that lets people make recommendations on the best places to shop and eat etc. Groupon of course is all about daily deals of [...]
May 7th, 2012 by Anthony West
Social networking and the profits to be had from the activity is very much a part of the tech discourse these days and for good reason. CPC and CPM rates are up and platforms like Facebook and Twitter seem to be basking in the profits. Now come new reports that adults (the people with all [...]
May 6th, 2012 by Anthony West
With Facebook’s IPO imminent, news that the cost for advertising on its platform is up will be good news for potential investors and Wall Street. This of course is not so good news for advertisers, but let’s look at the numbers. According to the latest data on Facebook ads CPC and CPOM rates, there has [...]
May 5th, 2012 by Anthony West
Location-based service Foursquare is making huge strides and has now successfully surpassed the 20 million user mark. The landmark day was dubbed 4sqDay by Foursquare’s legion of users, and by the look of things this milestone may be eclipsed before the year is out. That’s because it was only in June of last year that [...]
May 3rd, 2012 by Anthony West
If you prefer your social networking to involve only the people you know and trust then Path social network might just be up your alley. Launched in 2010, the platform lets users share photos, videos and location data with people that are considered ‘very close’. According to the platforms founder and CEO, Dave Morin, the [...]
May 2nd, 2012 by Anthony West
Security breaches are becoming more and more prevalent these days and the latest to suffer at the hands of hackers is DIY social network Ning. The platform which has over 90,000 networks going and over 100 million accounts suffered a major security breach by cookie-injection that left 100 million users accounts exposed. What’s fascinating about [...]
May 1st, 2012 by Anthony West
The professional social networking space is heating up and Linkedin may soon have to start watching its heels. Just a few stories back we covered Paris based Viadeo, a professional social network with over 35 million users. And today we are covering Branchout, another offering which according to its CEO and founder Rick Marini, the [...]
May 1st, 2012 by Anthony West
There’s LinkedIn and you’ve probably heard about Branchout, but have you heard of Viadeo? All three are professional social networks and Viadeo is now looking to become a household name much LinkedIn. Based in Paris, France, the platform has a user base of 35 million users and attracts people largely from Europe. The company is [...]
April 30th, 2012 by Anthony West
The problem of policing children with respects to social networks and their age restricted limits is a difficult one. Policing even seems too strong a word, but as parent, my child’s safety online has to be taken seriously—so I suppose the term applies. More and more researchers are finding that children that are underage are [...]
April 28th, 2012 by Anthony West
Google+ is proving to be no slouch and the social network tipped to be a Facebook killer is now more than 170 million users strong. To mark the new milestone Google seems to have done a complete revamp of the platform. Users might very well think that they are on a different platform because the [...]
April 28th, 2012 by Anthony West
How much can you make in Silicon Valley for just a couple years’ worth of work on a project? Try $400 million! That’s how much Kevin Systrom, CEO of Instagram made from the sale of the popular photo-sharing app to Facebook for the insane amount of $1 billion. Details of the massive payday come via [...]
April 26th, 2012 by Anthony West
The New York Times (NYT) is more than just a newspaper, it’s an institution. It’s been delivering news for decades and as a going concern as being pretty profitable even though newspapers in general have seen decline in recent years. Contrast the NYT then with Instagram, a mobile photo-sharing app with over 12 million users [...]
April 26th, 2012 by Anthony West
So Google+ is not a veritable ghost town after all—at least not by Experian Hitwise’s reckoning. The analytics company took a look at the traffic numbers for Google+ in March 2012 and found that the platform grew 27% and saw just over 61 million unique visits in the period. The growth of course is up [...]
April 23rd, 2012 by Anthony West
It’s not clear if it’s a case of raw female power or just the raw power of social networking nowadays, but whatever the reason, Pinterest has benefited nicely. The popular social networking site and virtual pinboard is now the third most popular social network—beating out LinkedIn in the process. The news comes from Experian Hitwise [...]
April 22nd, 2012 by Anthony West
It’s called “March Madness” for a reason, and Twitter and College basketball in America seems the perfect match for each other. The recently concluded national college championships gave us some insight into just how popular the games and teams were on Twitter. Email marketing provider ExactTarget took the time to delve into the numbers and [...]
April 19th, 2012 by Anthony West
Last November Tumblr shattered expectations by surpassing the 12 billion posts mark—that was barely 6 months ago and Tumblr is at it again. This time the fast-growing blogging platform has surpassed the 20 billion posts mark. The achievement almost went beyond notice and even the folks at Tumblr didn’t make too much noise about it. [...]
April 17th, 2012 by Anthony West
It looks like Email isn’t dead after all. A new survey conducted by Ipsos found that not only is email well and truly alive, it is still the reason most adults (at least) go onto the web. Ipsos questioned 19,216 adults in 24 countries for the study and found that 85% of all adults who [...]
April 15th, 2012 by Anthony West
Pinterest is very hot right now so it comes as no surprise that marketers (some people call them spammers) are looking to cash in. One such marketer (spammer) is a 24 year old man called Steve who gave a recent interview to a popular tech site The Daily Dot. Steve claimed initially that he was [...]
April 14th, 2012 by Anthony West
