Record your thoughts or type. Review your precise quote before submitting.
Dentistry PR works best when expertise answers a real reader question. This page brings together news opportunities relevant to dentists and dental groups and dental product companies. Focus your commentary on preventive care, patient understanding and dental access. Choose a story below, or submit a brief based on your own informed observations.
News opportunities for your commentary
Published 2026-09-11
ArchitectHer: Cynthia Roberts Is Helping Build the Future of Dentistry
Read the story & commentary question
Profile of Cynthia Roberts, COO of Dental Advocacy Group, describes her two-decade rise from chairside practice roles to senior operations leadership. The piece emphasizes her experience in practice management, work on insurance strategy and reimbursement, and advocacy for female dentists through events and educational forums.
Consider how practice-focused operational leadership and insurance-strategy expertise could inform practice management and revenue optimization approaches.
Consider: How might a practice integrate hands-on operational guidance from a leader with chairside experience to address denied claims and reimbursement issues?
Announcement that Bob Sutton, former Avera Health CEO, will join Delta Dental of South Dakota as executive vice president on Dec. 1 and become president and CEO in April 2027, succeeding a retiring CEO after a long tenure. The piece highlights his prior leadership roles and the board’s confidence.
Consider potential shifts in insurer-provider relations or strategic priorities when a new CEO with health system leadership joins a regional dental insurer.
Consider: How might a regional dental plan adjust provider engagement or network strategies under leadership with prior health system executive experience?
California Delayed Medi-Cal Dental Cuts for Immigrants, But Worry and Confusion Persist
Read the story & commentary question
Reporting on California’s reversal of planned Medi-Cal dental benefit cuts for many immigrants, describing mass notification letters, delayed correction notices, continued confusion among patients and providers, and uncertainty about outreach from the Department of Health Care Services and insurers.
Consider how benefit-change communications and uncertainty could affect patient flow, appointment demand, and outreach needs in community dental practices.
Consider: What communication strategies should practices use to confirm coverage status with affected Medi-Cal patients and reduce no-shows or last-minute visits?
Explain what a development means, who it affects and what they should consider next. Your commentary can be recorded or typed, then reviewed before submission.
Who can contribute: Dentists; dental groups; dental product companies.
An example to adapt
For a story affecting dentistry, explain one practical consequence connected to preventive care. Identify the audience affected, the decision they face and what your professional experience helps them understand. Include a specific example you can substantiate; avoid turning a personal observation into a claim about the entire industry.
Use examples only when they reflect your own informed view. You can also bring your own announcement or news brief.
