taobao.com

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trailers

Social Media Analysis

Taobao.com has over 30,972 followers on popular social networking platforms such as Facebook. It has been bookmarked over 78,343 times across major social bookmarking services such as Delicious. Taobao.com has been mentioned at least 899 times throughout top social news destinations such as Google News. Over 38,171 discussions are happening around taobao.com on the web.

Networking

45 twitter followers
30,927 facebook likes
8,330 myspace results
0 bebo results

Bookmarking

78,061 delicious bookmarks
2 bibsonomy bookmarks
280 folkd bookmarks

Media

417 youtube videos
4,996 flickr pictures
23 dailymotion videos

News

359 google stories
48 yahoo stories
198 digg submissions
6 reddit submissions
197 topix stories
91 topsy mentions

Other

105 yahoo questions
1,050 google groups
16 wikipedia articles
37,000 livejournal entries
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SEO Analysis

Taobao.com has an average of 35,536,337 pages indexed in major search engines like Google, Yahoo and Bing. There are an average of 60,148,022 links pointing back to taobao.com from other websites around the world. There are a total of 26 listings about taobao.com in DMOZ (1 categories) and Yahoo! Directory.

Indexed Pages

0 google pages
75,509,012 yahoo pages
31,100,000 bing pages

Backlinks

0 google backlinks
180,444,024 yahoo backlinks
41 bing backlinks
18,132 alexa backlinks
8/10 google pagerank

Last Crawled

Not available
May 9, 2011 (12:00 AM UTC)
May 9, 2011 (10:54 PM UTC)

Directories

5 dmoz listings
21 yahoo listings

Other

0 allow, 2 disallow, 0 sitemap, 2 user-agent, 0 crawl-delay
Invalid, 999 errors, 4 warnings, gb2312 charset, HTML5 doctype

DMOZ Categories

  • Top / World / Chinese_Simplified_CN / 购物 / 拍卖
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Visitor Analysis

Every month, 239,841 unique visitors visit taobao.com, each of whom come back to the site 6.9 times. Majority of them (91.3%) come from the China region and 0 have subscribed via RSS.

Visitors

178,812 compete visitors
300,870 quantcast visitors

Visits

773,699 compete visits
2,547,403 quantcast visits

Pageviews

3,003,209,560 pageviews

Syndication

0 rss subscribers

Visitor Countries

China
91.3%
Russia
2.5%
South Korea
1.2%
Hong Kong
0.9%
United States
0.8%
Kazakhstan
0.5%

Traffic Analysis

On average, taobao.com is ranked #5,946 across major traffic ranking services such as Alexa and Compete. This metric shows the popularity of taobao.com compared to other sites around the web.

Traffic Ranks

#15 alexa rank
#11,372 compete rank
#6,450 quantcast rank

Blog Rank

#0 technorati rank

Rank Trend

Visitor Trend

Bounce Trend

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Revenue Analysis

Taobao.com has the potential to earn $66,625,853 USD in advertisement revenue per year. If the site was up for sale, it would be worth approximately $119,926,535 USD.

Revenue

$182,537 USD per day
$5,552,154 USD per month
$66,625,853 USD per year

Worth

$119,926,535 USD
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Content Analysis

Taobao.com's home page is 196829 bytes in size. It has 96 (43% have "alt" attribute). Out of the 6 unique keywords found on taobao.com, "iphone" was the most dense.

Title

ÌÔ±¦Íø - ÌÔ£¡ÎÒϲ»¶

Meta Description

ÌÔ±¦Íø - ÑÇÖÞ×î´ó¡¢×ȫµÄÍøÉϽ»Òׯ½Ì¨£¬Ìṩ¸÷Àà·þÊΡ¢ÃÀÈÝ¡¢¼Ò¾Ó¡¢ÊýÂë¡¢»°·Ñ/µã¿¨³äÖµ¡­ 8ÒÚÓÅÖÊÌØ¼ÛÉÌÆ·£¬Í¬Ê±Ìṩµ£±£½»Ò×(ÏÈÊÕ»õºó¸¶¿î)¡¢ÏÈÐÐÅ⸶¡¢¼ÙÒ»ÅâÈý¡¢ÆßÌìÎÞÀíÓÉÍË»»»õ¡¢ÊýÂëÃâ·ÑάÐ޵Ȱ²È«½»Ò×±£ÕÏ·þÎñ£¬ÈÃÄãÈ«Ãæ°²ÐÄÏíÊÜÍøÉϹºÎïÀÖȤ£¡

Meta Keywords

Not available

Page Size

196.83 KB

Images

8 JPG, 31 GIF, 57 PNG
41 alt tags, 1 title tags
0 internal, 96 external
96 total

Keyword Density

iphone
33.33%
ipad apple
33.33%

Link Analysis

The home page of taobao.com links to 816 web pages, 80 of which point to external sites (e.g. 3c.tmall.com). The page also 729 anchor texts of which 10 are nofollow.

Internal

729 follow, 7 nofollow
697 anchor tags, 33 title tags
736 total

Outbound

77 follow, 3 nofollow
58 anchor tags, 11 title tags
80 total

Anchor Texts

  • ÌÔ±¦ÍøÊ×Ò³
  • ÎÒÒªÂò
  • ÎÒµÄÌÔ±¦
  • ÒÑÂòµ½µÄ±¦±´
  • ÒÑÂô³öµÄ±¦±´
  • ¹ºÎï³µ
  • ÊղؼÐ
  • Êղصı¦±´
  • ÊղصĵêÆÌ
  • ÍøÕ¾µ¼º½

Outbound Domains

  • 3c.tmall.com
  • tmall.com
  • ju.atpanel.com
  • hitao.com
  • taohua.com
  • china.tbtianxia.com
  • brand.tmall.com
  • beauty.tmall.com
  • yundong.tmall.com
  • xie.tmall.com

Hosting Analysis

The primary web hosting server where taobao.com is hosted resolves to the IP address 115.238.23.241 and is located at Beijing, Beijing, China.

IP Address

115.238.23.241

IP Decimal (Long)

1944983537

Reverse IP

115.238.23.241

Server Location

Beijing, Beijing
China ()
39.9289 (lat) / 116.388 (long)

Hosting Company

Asia Pacific Network Information Centre
PO Box 2131
Milton, QLD (4064)
Australia

Domain Analysis

The taobao.com domain name was registered about 8 years ago in 2003. It will expire in 4 years and was last updated 3 weeks ago.

Domain Status

Created:
Apr 20, 2003

Expires:
Apr 20, 2016

Updated:
May 3, 2011

Registrar

Mark Monitor

Nameservers

ns1.taobao.com
ns3.taobao.com
ns2.taobao.com

Registrant Contact

Hai Bo Li
Zhejiang Taobao Network Limited
No. 21 Feng Ling Road Wuchang Street Yuhang District
Hangzhou Zhejiang 310011
CN
+852.22155100 Fax: +852.22155200

Admin Contact

Hai Bo Li
Zhejiang Taobao Network Limited
No. 21 Feng Ling Road Wuchang Street Yuhang District
Hangzhou Zhejiang 310011
CN
+852.22155100 Fax: +852.22155200

Technical Contact

Domain Tech Contact
Alibaba Group Holding Limited
Fourth Floor - One Capital Place P.O. Box 847
George Town Grand Cayman KY1-1103
KY
+852.22155100 Fax: +852.22155200

Server Analysis

On average, taobao.com web pages load in 1828 milliseconds. The site uses about 3 different types of web software that we know of and consists of about 22% JavaScript code.

Software Used

  • CDN (cdn)
  • OpenSearch (search)
  • nginx (server)

Languages Used

  • HTML (58.18%)
  • JavaScript (21.51%)
  • CSS (20.32%)

Page Speed

1.828 seconds

Color Analysis

The top colors used in taobao.com's web template color pallete are very light pink, light grey, pale grey, greyish. Typically, lighter colored websites are more trustworthy and easier to use.
#ECEEEC
Very Light Pink
#E4E6E4
Light Grey
#ECEAEC
Very Light Pink
#ECFEFC
Pale Grey
#E4E2E4
Light Grey
#ACAEAC
Greyish
#ECEAE4
Very Light Pink
#DCDEDC
Light Grey
#ECF2F4
Very Light Pink
#D4D6D4
Light Grey

DNS Record Analysis

Taobao.com has 2 address (A) records, 3 name server (NS) records, 1 start of authority (SOA) records, 1 mail exchanger (MX) records and 1 text (TXT) records in its domain name system (DNS).
HostClassTypeIPTTLTargetOther
taobao.comINA121.14.24.241597
taobao.comINA115.238.23.241597
taobao.comINNS23285ns1.taobao.com
taobao.comINNS23285ns2.taobao.com
taobao.comINNS23285ns3.taobao.com
taobao.comINSOA1800mname: ns1.taobao.com
rname: tiexin.taobao.com
serial: 2011051401
refresh: 1800
retry: 600
expire: 1814400
minimum-ttl: 300
taobao.comINMX1800gateway.alibaba-inc.compri: 10
taobao.comINTXT600txt: v=spf1 a mx ip4:121.0.29.0/24 ip4:110.75.192.0/24 ip4:121.0.20.0/24 ip4:121.0.16.0/24 ip4:119.38.209.0/24 ip4:128.242.127.0/24~all
entries: Array

HTTP Header Analysis

HTTP header reponses show how taobao.com responds to incoming Hyper Text Transfer Protocol (HTTP) requests from connecting clients (e.g. web browsers).
HTTP/1.1 302 Moved Temporarily
Server: nginx
Date: Sat, 14 May 2011 22:37:21 GMT
Content-Type: text/html
Content-Length: 154
Connection: close
Location: http://www.taobao.com/
Set-Cookie: _lang=zh_CN:GBK; Domain=.taobao.com; Path=/; expires=Sun, 13-May-12
22:37:21 GMT
Expires: Sun, 15 May 2011 22:37:21 GMT
Cache-Control: max-age=86400

HTTP/1.1 302 Moved Temporarily
Server: nginx
Date: Sat, 14 May 2011 22:37:23 GMT
Content-Type: text/html
Content-Length: 154
Connection: close
Location: http://www.taobao.com/index_global.php
Set-Cookie: _lang=zh_CN:GBK; Domain=.taobao.com; Path=/; expires=Sun, 13-May-12
22:37:23 GMT
Expires: Sun, 15 May 2011 22:37:23 GMT
Cache-Control: max-age=86400

HTTP/1.1 200 OK
Server: nginx
Date: Sat, 14 May 2011 22:37:24 GMT
Content-Type: text/html; charset=GB2312
Connection: close
Vary: Accept-Encoding
Set-Cookie: _lang=zh_CN:GBK; Domain=.taobao.com; Path=/; expires=Sun, 13-May-12
22:37:24 GMT
Expires: Sat, 14 May 2011 23:37:24 GMT
Cache-Control: max-age=3600
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