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Tag Archives: conversion rate optimization

Channelling your energy to enhance mobile conversion performance with the use of mobile user research techniques and tools. A case of conversion rate optimization for mobile

Conversion rate optimization

Let’s just say it, mobile is it. Stats indicate that mobile continue to be the growth platform for people gaining access to websites, and it over took desktop. But marketers still focus on desktop. Worse is that consumers are getting comfortable to buy using their handsets. It’s understandable that marketers …

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