rei.com

 (visit site)
At REI, you'll find the great gear, equipment and clothing you need for outdoor adventures.
0
trailers
News
Analysis

Social Media Analysis

Rei.com has over 286,760 followers on popular social networking platforms such as Facebook. It has been bookmarked over 14,192 times across major social bookmarking services such as Delicious. Rei.com has been mentioned at least 1,834 times throughout top social news destinations such as Google News. Over 10,415 discussions are happening around rei.com on the web.

Networking

74,426 twitter followers
212,334 facebook likes
303,000 myspace results
20 bebo results

Bookmarking

11,221 delicious bookmarks
1 bibsonomy bookmarks
2,970 folkd bookmarks

Media

748 youtube videos
492 flickr pictures
2,192 dailymotion videos

News

57 google stories
8 yahoo stories
1,446 digg submissions
30 reddit submissions
187 topix stories
106 topsy mentions

Other

399 yahoo questions
592 google groups
3,724 wikipedia articles
5,700 livejournal entries
Social Media Score Widget
Place this interactive always-updated SiteTrail social media score widget on your site. Just copy and paste the html.

SEO Analysis

Rei.com has an average of 1,718,548 pages indexed in major search engines like Google, Yahoo and Bing. There are an average of 265,212 links pointing back to rei.com from other websites around the world. There are a total of 592 listings about rei.com in DMOZ (4 categories) and Yahoo! Directory.

Indexed Pages

4,450,000 google pages
404,644 yahoo pages
301,000 bing pages

Backlinks

0 google backlinks
795,616 yahoo backlinks
21 bing backlinks
4,747 alexa backlinks
7/10 google pagerank

Last Crawled

Not available
Apr 23, 2011 (12:00 AM UTC)
Apr 17, 2011 (10:34 AM UTC)

Directories

12 dmoz listings
580 yahoo listings

Other

1 allow, 43 disallow, 1 sitemap, 1 user-agent, 0 crawl-delay
Invalid, 59 errors, 2 warnings, utf-8 charset, -//W3C//DTD HTML 4.01 Transitional//EN doctype

DMOZ Categories

  • Top / Shopping / Recreation / Outdoors / Varied_Merchandise
  • Top / Sports / Cycling / Bike_Shops / North_America / United_States / Michigan
  • Top / Regional / North_America / United_States / Washington / Localities / S / Sumner / Business_and_Economy
  • Top / Regional / North_America / United_States / Colorado / Business_and_Economy / Shopping / Sporting_Goods
SEO Score Widget
Place this interactive always-updated SiteTrail SEO score widget on your site. Just copy and paste the html.

Visitor Analysis

Every month, 1,683,774 unique visitors visit rei.com, each of whom come back to the site 1.9 times. Majority of them (82.2%) come from the United States region and 0 have subscribed via RSS.

Visitors

1,930,495 compete visitors
1,437,053 quantcast visitors

Visits

3,342,823 compete visits
2,986,012 quantcast visits

Pageviews

14,420,020 pageviews

Syndication

4 rss subscribers

Visitor Countries

United States
82.2%
Japan
1.7%
China
1.6%
India
1.4%
Canada
1.3%
South Korea
1.3%
United Kingdom
1%
Mexico
0.6%
Russia
0.6%
Brazil
0.6%

Traffic Analysis

On average, rei.com is ranked #1,768 across major traffic ranking services such as Alexa and Compete. This metric shows the popularity of rei.com compared to other sites around the web.

Traffic Ranks

#3,124 alexa rank
#980 compete rank
#1,199 quantcast rank

Blog Rank

#0 technorati rank

Rank Trend

Visitor Trend

Bounce Trend
Traffic Rank Widget
Place this interactive always-updated SiteTrail traffic rank widget on your site. Just copy and paste the html.

Revenue Analysis

Rei.com has the potential to earn $319,906 USD in advertisement revenue per year. If the site was up for sale, it would be worth approximately $575,831 USD.

Revenue

$876 USD per day
$26,659 USD per month
$319,906 USD per year

Worth

$575,831 USD
Value Widget
Place this interactive always-updated SiteTrail value widget on your site. Just copy and paste the html.

Content Analysis

Rei.com's home page is 108239 bytes in size. It has 45 (89% have "alt" attribute). Out of the 1,627 unique keywords found on rei.com, "gear" was the most dense.

Title

REI — Outdoor Gear, Equipment and Clothing for Spring Skiing, Snowboarding, Camping, Hiking, Fitness & More

Meta Description

At REI, you'll find the great gear, equipment and clothing you need for outdoor adventures. Save on outdoor clothing layers and gear for spring skiing, snowboarding and snowshoeing, camping and hiking, cycling, climbing, kayaking, fitness and many more outdoor activities. 100% satisfaction guaranteed.

Meta Keywords

REI, REI-OUTLET, REI outlet, R.E.I., Recreational Equipment Inc., R E I, REI Adventures, outdoor gear, outdoor clothing, outdoor equipment, outdoor adventure, outdoor activities, stewardship, camping, hiking, backpacking, skiing, snowboarding, cycling, climbing, kayaking

Page Size

108.24 KB

Images

7 JPG, 35 GIF, 1 PNG
40 alt tags, 33 title tags
43 internal, 2 external
45 total

Keyword Density

gear
1.78%
jackets
1.6%
kids
1.48%
sale clearance
0.8%
clothing womens
0.61%
clothing mens
0.37%
camping hiking
0.37%
technical trail clothing
0.31%
rei membership rei
0.18%
rei visa card
0.18%

Link Analysis

The home page of rei.com links to 634 web pages, 14 of which point to external sites (e.g. facebook.com). The page also 624 anchor texts of which 0 are nofollow.

Internal

620 follow, 0 nofollow
614 anchor tags, 558 title tags
620 total

Outbound

14 follow, 0 nofollow
10 anchor tags, 9 title tags
14 total

Anchor Texts

  • LEARN MORE ABOUT TECHNICAL TRAIL CLOTHING
  • WATCH A TECHNICAL TRAIL CLOTHING VIDEO
  • See free shipping offer details.
  • Customer Picks
  • REI Staff Picks
  • By Activity
  • By Brand
  • REI Brand
  • The North Face
  • Marmot

Outbound Domains

  • facebook.com
  • youtube.com
  • twitter.com
  • flickr.com
  • reivisa.com

Hosting Analysis

The primary web hosting server where rei.com is hosted resolves to the IP address 206.81.220.22 and is located at Kent, Washington, United States.

IP Address

206.81.220.22

IP Decimal (Long)

3461471254

Reverse IP

206-81-220-22.dia.static.qwest.net

Server Location

Kent, Washington
United States (98032)
47.3909 (lat) / -122.264 (long)

Hosting Company

Not available

Domain Analysis

The rei.com domain name was registered about 4 decades ago in 1970. It will expire in 4 decades ago and was last updated 4 decades ago.

Domain Status

Not available

Registrar

DOMAINBANK

Nameservers

Not available

Registrant Contact

c/o REI.COM
P.O. Box 821650
Vancouver, WA 98682
US

Admin Contact


c/o REI.COM
P.O. Box 821650
Vancouver, WA 98682
US
+1.360-449-5933

Technical Contact


c/o REI.COM
P.O. Box 821650
Vancouver, WA 98682
US
+1.360-449-5933

Server Analysis

On average, rei.com web pages load in 1320 milliseconds. The site uses about 2 different types of web software that we know of and consists of about 77% JavaScript code.

Software Used

  • CDN (cdn)
  • Apache (server)

Languages Used

  • HTML (22.93%)
  • JavaScript (77.03%)
  • CSS (0.04%)

Page Speed

1.320 seconds

Color Analysis

The top colors used in rei.com's web template color pallete are very light pink, light grey, dark plum, pale olive, dark khaki. Typically, lighter colored websites are more trustworthy and easier to use.
#ECEEEC
Very Light Pink
#E4E6E4
Light Grey
#E4E2DC
Light Grey
#ECE6E4
Light Grey
#ECEAE4
Very Light Pink
#3C0624
Dark Plum
#C4CE94
Pale Olive
#34061C
Dark Plum
#94A24C
Dark Khaki
#3C021C
Dark Plum

DNS Record Analysis

Rei.com has 1 address (A) records, 2 name server (NS) records, 1 start of authority (SOA) records, 2 mail exchanger (MX) records and 1 text (TXT) records in its domain name system (DNS).
HostClassTypeIPTTLTargetOther
rei.comINA206.81.220.22900
rei.comINNS3600authns1.qwest.net
rei.comINNS3600authns2.qwest.net
rei.comINSOA3600mname: authns1.mpls.qwest.net
rname: dns-admin.qwestip.net
serial: 2009092386
refresh: 900
retry: 600
expire: 86400
minimum-ttl: 3600
rei.comINMX300mxb-0003ca01.gslb.pphosted.compri: 10
rei.comINMX300mxa-0003ca01.gslb.pphosted.compri: 10
rei.comINTXT900txt: v=spf1 ip4:206.81.222.6 ip4:206.81.222.24 ip4:206.81.220.82 ip4:206.81.220.84 include:spf-0003ca01.pphosted.com ~all
entries: Array

HTTP Header Analysis

HTTP header reponses show how rei.com responds to incoming Hyper Text Transfer Protocol (HTTP) requests from connecting clients (e.g. web browsers).
HTTP/1.1 301 Moved Permanently
Date: Sun, 24 Apr 2011 11:35:09 GMT
Server: Apache
Location: http://www.rei.com/
Vary: Accept-Encoding
Content-Length: 284
Connection: close
Content-Type: text/html; charset=iso-8859-1

HTTP/1.0 200 OK
Server: Apache
Expires: Sun, 24 Apr 2011 11:41:05 GMT
Cache-Control: public, must-revalidate, max-age=600, no-cache=set-cookie
P3P: policyref="http://www.rei.com/w3c/p3p.xml", CP="CAO DSP COR CURa ADMi TAIi
IVDo CONo OUR DELa SAMo STP PHY PUR COM NAV INT STA PRE GOV"
Content-Type: text/html;charset=UTF-8
Content-Language: en-US
Date: Sun, 24 Apr 2011 11:35:09 GMT
Connection: close
Set-Cookie: stop_mobi=yes; path=/; domain=rei.com
Own this website?
Place this interactive always-updated SiteTrail value widget on your site. Just copy the html and put it on your site.
This data was last updated 2 years ago
(update data).

User reviews of rei.com

comments powered by Disqus

SiteTrail Subscriptions

SiteTrail Add-ons

Popular Sites

Recently Viewed

Featured Sites

Recent Lookups

Share on Facebook Share on Twitter Digg This Add to Delicious Email to Friend More...