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Zynga progressively becoming a stand alone social gaming platform

Zynga progressively becoming a stand alone social gaming platform

The online social game company, Zynga, has announced its desire to operate its own separate web and mobile platform where other third-party developers could launch their games and leverage on the social feed. Last September the company was already showcasing third-party games on its platform and now Zynga has rolled out a number of changes [...]

March 23rd, 2013 by Loic Cobbina

Zynga trying a come back with Draw Something 2

Zynga trying a come back with Draw Something 2

Last year Zynga made its biggest acquisition to date and that was a deal that cost the social game company $180 million. The deal was to allow Zynga to take over the game Draw Something and the company that designed. Unfortunately things started to go bad just after the deal was finalized. During the good [...]

March 23rd, 2013 by Loic Cobbina

Rovio’s Angry Birds Looking to Take Over the World: Now Has 263 Million Monthly Active Users

Rovio’s Angry Birds Looking to Take Over the World: Now Has 263 Million Monthly Active Users

Not many development companies can boast perseverance the likes of which we’ve seen from Rovio. The developer of the popular Angry Birds franchise actually tried 52 times to launch the line of games and faced repeated bitter rejection. That Thomas Edison-like grit has helped to turn Rovio into one of the most successful developers of [...]

January 13th, 2013 by Anthony West

Farmville 2 Keeping Hope Alive at Zynga: Now Has 42.4 Million Monthly Active Users

Farmville 2 Keeping Hope Alive at Zynga: Now Has 42.4 Million Monthly Active Users

A week into 2013 we can report with certainty that Zynga isn’t dead yet. Despite all the rumors, game cessations and general shareholder apathy, the gaming developer continues to soldier on. What’s interesting too is that Zynga is soldiering on the back of a hit sequel—Farmville 2. Since taking Facebook and the world by storm [...]

January 10th, 2013 by Anthony West

Angry Birds Marches On: Games Downloaded 8 Million Times on Christmas Day

Angry Birds Marches On: Games Downloaded 8 Million Times on Christmas Day

If you wanted proof that Rovio is no Zynga (in a good way, of course), then look no further than the stats generated by the developer over Christmas. Angry Birds which has become a worldwide phenomenon has had its best Christmas season yet in terms of downloads and Rovio couldn’t be more thrilled. In a [...]

January 7th, 2013 by Anthony West

Zynga Wraps up 2012 on Low Note: 11 Games Now Facing the Axe

Zynga Wraps up 2012 on Low Note: 11 Games Now Facing the Axe

While companies like Rovio, makers of the popular Angry Girds social game have been busy celebrating a not-so-bad outing for 2012, Zynga has been busy keeping its tail between its legs and rather frantically trying to figure out a survival strategy for the coming year. 2012 is sure to be a year Zynga directors and [...]

January 5th, 2013 by Anthony West

End of a Love Affair: Zynga’s Share Price Plummets 12% On News of New Facebook Developer Status

End of a Love Affair: Zynga’s Share Price Plummets 12% On News of New Facebook Developer Status

Separations are never a good thing in human relationships and the same seems to be true for companies. What started out as a wonderful love affair; one that produced millions of dollars between the partners Facebook and Zynga is now all over. Facebook no longer needs Zynga to keep its 1 billion strong users engaged [...]

December 2nd, 2012 by Anthony West

Zynga Begins Tightening Up: 13 Games Removed from Line-up

Zynga Begins Tightening Up: 13 Games Removed from Line-up

Zynga has been having a pretty tough time lately and with more than 80% wiped off its share price since IPO; it is fair to estimate that things are in need of some shaking up in-house. The company has taken rather swift action and what has occurred in the last few days has surprised a [...]

October 28th, 2012 by Anthony West

Zynga Announces Massive $22.8 Million Quarterly Loss

Zynga Announces Massive $22.8 Million Quarterly Loss

It looks like anything connected to Facebook is suffering. The latest company to see a fall from grace is Zynga, which a year ago was riding high on the back of massive subscribers and a well-timed IPO. 12 months on though, things are starting to unravel—and they are doing so almost as fast as things [...]

September 15th, 2012 by Anthony West

Zynga Hits 22 Million Daily Mobile Users

Zynga Hits 22 Million Daily Mobile Users

Zynga is proof that a startup can grow itself embedding itself into a much bigger platform. Since launching many of the biggest social games in history on Facebook, Zynga has grown into a credible force on its own. Nowhere is this more evident than with its mobile pool of users and according to the companies [...]

July 18th, 2012 by Anthony West

Zynga Generated 15% Of Facebook’s Revenue In Q1

Zynga Generated 15% Of Facebook’s Revenue In Q1

The relationship between Zynga and Facebook is truly symbiotic; the two platforms rely heavily on each other in order to make money. It therefore comes as no surprise to hear that Zynga generated over 15% if Facebook’s revenues in Q1 of 2012. The revenue is tied to either advertising or payments directly linked to Zynga [...]

May 8th, 2012 by Anthony West

Zynga Acquires OMGPOP for $180 Million

Zynga Acquires OMGPOP for $180 Million

The good folks over at Zynga certainly don’t like to sit still and already on their second public offering. The company submitted a new S-1 filing with the SEC recently and outlined a few things dealing with shares and recent purchases that were made. According to the filing, Zynga paid $180 million for the recent [...]

April 7th, 2012 by Anthony West

Zynga Player Spent $100,000 On Mafia Wars

Zynga Player Spent $100,000 On Mafia Wars

Apparently a former employee for Zynga, an engineer to be exact, is releasing private information regarding the company since his release from the company. He has been posting this information to Reddit. He has a lot to say about the company but also about how much money some players spent on games like Mafia Wars. [...]

March 5th, 2012 by Daniel Renfro

Zynga Generates 12% Of Facebook’s Revenue

Zynga Generates 12% Of Facebook’s Revenue

Social gaming is such a force online these days that whole companies are contributing to the coffers of other companies. This is the case with Facebook and Zynga. According to Facebook’s SEC filing in preparation for its upcoming IPO, Zynga contributes around 12% of Facebook’s overall revenues. If that detail is correct (and there’s no [...]

February 9th, 2012 by Anthony West

The Average Social Gamers Are 43 Year Old Women

The Average Social Gamers Are 43 Year Old Women

Social gaming is big business, anyone observing Zynga will attest to that. But few people have a sense of which demographic makes social gaming the honey-pot that it is. That is until now. A new study conducted by Flowtown and presented in an infographic has painted a vivid picture of the typical social gamer; breaking [...]

January 28th, 2012 by Anthony West

Top Facebook Game Of 2011: Gardens Of Time (By Playdom)

Top Facebook Game Of 2011: Gardens Of Time (By Playdom)

Zynga dominates social gaming so much that it is quite unexpected to see a tally of the year’s most popular game and not have one of its many titles occupy the number one slot. Yet this is precisely what has happened with the latest tally released by Facebook. The popular social networking site released its [...]

January 1st, 2012 by Anthony West

Zynga Has 227 Million Active users In 175 Countries

Zynga Has 227 Million Active users In 175 Countries

Zynga looks set to be the biggest IPO filing for an internet company since Google did its magic back in 2004. This according to an updated S-1 filed with the SEC on December 2. According to the filing, Zynga plans to issue 100 million shares of Class A common stock at prices of $8.50 to [...]

December 17th, 2011 by Anthony West

U.S. Virtual Goods Market To Hit $2.9 Billion Next Year

U.S. Virtual Goods Market To Hit $2.9 Billion Next Year

Who would have thought that Facebook opening up its developer platform in 2007 would 5 years later create a lucrative industry worth over $2.9 billion? That is certainly what is set to happen with news that the virtual goods market is about to explode in the coming year and beyond. Driving this growth is the [...]

December 13th, 2011 by Anthony West

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