Americans are reading more and more e-books and the tools to make the task easy and convenient are growing more robust as the months roll by. 2 years ago the Kindle and the Nook were dominant devices in terms of e-reading consumption; today those devices are slowly declining in sales and the tablet is surging [...]December 31st, 2012 by Anthony West
Pew Research Center's Internet & American Life Project.
Email is not dead; in fact, email is probably more alive than a lot of other communication and marketing tools being used today. But who would have thought it? Several years ago when Facebook and Twitter started to take over our lives, social media evangelists couldn’t wait to write the eulogy for email. Now social [...]October 16th, 2012 by Anthony West
It didn’t seem possible at the time that tech-visionaries dreamed up the idea of the smartphone, but time and processing power (and Apple) has proved them right. Today the smartphone is such a big part of people’s lives in America that it is even starting to encroach on “TV time.” A new study from the [...]August 5th, 2012 by Anthony West
The ubiquity of smartphones across the US has spawned a new generation of web browsers (actual people not the software) and a new study by Pew Research revealed the scale of this new found way of interacting with the web. According to the study, 55% of Americans now use their smartphones to browse the web. [...]July 12th, 2012 by Anthony West
Not too long ago, you’d be hard-pressed to find a mobile phone that did anything in color, but today, mobile phones are doing pretty much anything that computers do—heck, most smartphones these days are computers. Little wonder then, that most adults of are now using their mobile phones to shop online. A recent study by [...]February 11th, 2012 by Anthony West
We all have various reasons for going online; some productive, some not so productive. And it all depends on what many call a worthwhile activity. A report from Pew Research Center’s Internet & American Life Project is attempting to quantify the reasons most of us go online and the findings are rather surprising. The study, [...]December 8th, 2011 by Anthony West