lego.com

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Social Media Analysis

Lego.com has over 2,169 followers on popular social networking platforms such as Facebook. It has been bookmarked over 9,133 times across major social bookmarking services such as Delicious. Lego.com has been mentioned at least 952 times throughout top social news destinations such as Google News. Over 3,658 discussions are happening around lego.com on the web.

Networking

337 twitter followers
1,832 facebook likes
16,500 myspace results
11 bebo results

Bookmarking

1,764 delicious bookmarks
5 bibsonomy bookmarks
7,364 folkd bookmarks

Media

35,200 youtube videos
2,141 flickr pictures
24,709 dailymotion videos

News

20 google stories
4 yahoo stories
259 digg submissions
630 reddit submissions
6 topix stories
33 topsy mentions

Other

1,033 yahoo questions
146 google groups
1,709 wikipedia articles
770 livejournal entries
Social Media Score Widget
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SEO Analysis

Lego.com has an average of 1,749,810 pages indexed in major search engines like Google, Yahoo and Bing. There are an average of 19 links pointing back to lego.com from other websites around the world. There are a total of 49 listings about lego.com in DMOZ (4 categories) and Yahoo! Directory.

Indexed Pages

5,180,000 google pages
29 yahoo pages
69,400 bing pages

Backlinks

0 google backlinks
29 yahoo backlinks
29 bing backlinks
21,688 alexa backlinks
7/10 google pagerank

Last Crawled

Not available
Sep 23, 2012 (7:14 PM UTC)
Sep 30, 2012 (1:53 PM UTC)

Directories

29 dmoz listings
20 yahoo listings

Other

Not available
Invalid, 54 errors, 46 warnings, utf-8 charset, -//W3C//DTD XHTML 1.0 Transitional//EN doctype

DMOZ Categories

  • Top / Recreation / Collecting / Toys / Lego
  • Top / Kids_and_Teens / Sports_and_Hobbies / Toys / Lego
  • Top / Business / Consumer_Goods_and_Services / Toys_and_Games / Blocks_and_Building_Kits
  • Top / World / Français / Boutiques_en_ligne / Loisirs / Jeux_et_jouets / Enfants
SEO Score Widget
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Visitor Analysis

Every month, 2,956,044 unique visitors visit lego.com, each of whom come back to the site 2.7 times. Majority of them (41%) come from the United States region and 0 have subscribed via RSS.

Visitors

4,712,087 compete visitors
1,200,000 quantcast visitors

Visits

12,307,971 compete visits
3,758,400 quantcast visits

Pageviews

30,152,706 pageviews

Syndication

0 rss subscribers

Visitor Countries

United States
41%
Germany
6%
United Kingdom
4.8%
Russia
4%
Canada
3.4%
France
2.8%
Japan
2.6%
Mexico
2.5%
Poland
2.4%
Italy
2.2%

Traffic Analysis

On average, lego.com is ranked #1,091 across major traffic ranking services such as Alexa and Compete. This metric shows the popularity of lego.com compared to other sites around the web.

Traffic Ranks

#1,494 alexa rank
#360 compete rank
#1,419 quantcast rank

Blog Rank

#0 technorati rank

Rank Trend

Visitor Trend

Bounce Trend

Traffic Rank Widget
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Revenue Analysis

Lego.com has the potential to earn $668,934 USD in advertisement revenue per year. If the site was up for sale, it would be worth approximately $1,204,081 USD.

Revenue

$1,833 USD per day
$55,745 USD per month
$668,934 USD per year

Worth

$1,204,081 USD
Value Widget
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Content Analysis

Lego.com's home page is 31961 bytes in size. It has 14 images in total (71% have "alt" attribute). Out of the 141 unique keywords found on lego.com, "shop" was the most dense.

Title

LEGO.com Home

Meta Description

Not available

Meta Keywords

Not available

Page Size

31.96 KB

Images

3 JPG, 0 GIF, 10 PNG
10 alt tags, 0 title tags
13 internal, 1 external
14 total

Keyword Density

shop
4.26%
rights
3.55%
mine
2.13%
vip points
2.13%
lego group
1.42%
harry potter
1.42%
warner bros entertainment
1.42%
disney enterprise jerry
1.42%
enterprise jerry bruckheimer
1.42%
viacom international
1.42%

Link Analysis

The home page of lego.com links to 55 web pages, 5 of which point to external sites (e.g. omniture.com). The page also consists of 51 anchor texts of which 0 are nofollow.

Internal

50 follow, 0 nofollow
47 anchor tags, 0 title tags
50 total

Outbound

5 follow, 0 nofollow
4 anchor tags, 1 title tags
5 total

Anchor Texts

  • LEGO®
  • Home
  • Products (en-us)
  • Games
  • Create & Share
  • Shop
  • Change Region
  • Sign Up
  • Sign In
  • Edit Profile

Outbound Domains

  • omniture.com
  • legoland.de
  • legoland.dk
  • legoland.com
  • legoland.co.uk

Hosting Analysis

The primary web hosting server where lego.com is hosted resolves to the IP address 171.20.33.11 and is located at , , Denmark.

IP Address

171.20.33.11

IP Decimal (Long)

2870223115

Reverse IP

account.lego.com

Server Location

,
Denmark ()
56 (lat) / 10 (long)

Hosting Company

Not available

Domain Analysis

The lego.com domain name was registered about 1 decade ago in 1995. The domain will expire in 10 months. The domain was last updated 8 years ago.

Domain Status

Created:
Aug 22, 1995

Expires:
Aug 21, 2013

Updated:
Aug 10, 2004

Registrar

Melbourne IT

Nameservers

pdns1.ultradns.net
pdns2.ultradns.net
pdns3.ultradns.org
pdns4.ultradns.org
pdns5.ultradns.info
pdns6.ultradns.co.uk

Registrant Contact

LEGO Juris A/S
Koldingvej 2
Billund
7190
-
DENMARK

Admin Contact

Domain Admin
Koldingvej 2
7190
-
DENMARK

+45.79506070

Technical Contact

CBS Registry
Box 3396
Stockholm
SE-103 68
-
SWEDEN

+46.46855340200
+46.46855340201

Server Analysis

On average, lego.com web pages load in 1713 milliseconds. The site uses about 3 different types of web software that we know of and consists of about 86% JavaScript code.

Software Used

  • SWFObject (js library)
  • jQuery (js library)
  • Microsoft-IIS/6.0 (server)

Languages Used

  • HTML (4%)
  • JavaScript (86%)
  • CSS (9%)

Page Speed

1.713 seconds

Color Analysis

The top colors used in lego.com's web template color pallete are almost black, dark, black, very light pink. Typically, lighter colored websites are more trustworthy and easier to use.
#14161C
Almost Black
#141A1C
Almost Black
#141A24
Dark
#141E24
Dark
#141E2C
Dark
#000000
Black
#ECF2F4
Very Light Pink
#ECEEF4
Very Light Pink
#ECEAEC
Very Light Pink
#ECEEEC
Very Light Pink

DNS Record Analysis

Lego.com has 1 address (A) records, 6 name server (NS) records, 1 start of authority (SOA) records, 1 mail exchanger (MX) records and 2 text (TXT) records in its domain name system (DNS).
HostClassTypeIPTTLTargetOther
lego.comINA171.20.33.11604799
lego.comINNS600pdns1.ultradns.net
lego.comINNS600pdns2.ultradns.net
lego.comINNS600pdns3.ultradns.org
lego.comINNS600pdns4.ultradns.org
lego.comINNS600pdns5.ultradns.info
lego.comINNS600pdns6.ultradns.co.uk
lego.comINSOA604800mname: pdns1.ultradns.net
rname: domain\.admin.lego.com
serial: 2012100205
refresh: 432000
retry: 259200
expire: 432000
minimum-ttl: 432000
lego.comINMX604800mail.messaging.microsoft.compri: 10
lego.comINTXT604800txt: v=spf1 mx ip4:171.20.34.83 ip4:171.20.34.81 ip4:171.20.35.129 ip4:171.20.35.127 ip4:171.20.4.206 ip4:171.20.4.207 ip4:208.39.72.37 ip4:195.90.101.154 ip4:65.206.128.211 ip4:96.11.188.20 include:spf.messaging.microsoft.com include:datareturn.com ~all
entries: Array
lego.comINTXT604800txt: google-site-verification=M3V890IjHs4CciDhYRLK8oGrAuT_DgMcu6lzV2EHCRk
entries: Array

HTTP Header Analysis

HTTP header reponses show how lego.com responds to incoming Hyper Text Transfer Protocol (HTTP) requests from connecting clients (e.g. web browsers).
HTTP/1.1 302 Found
Connection: close
Date: Tue, 02 Oct 2012 19:14:46 GMT
Server: Microsoft-IIS/6.0
X-AspNet-Version: 1.1.4322
Location: http://www.lego.com/default.aspx
Cache-Control: private
Content-Type: text/html; charset=utf-8
Content-Length: 149

HTTP/1.1 302 Found
Connection: close
Date: Tue, 02 Oct 2012 19:14:46 GMT
Server: Microsoft-IIS/6.0
X-AspNet-Version: 2.0.50727
Location: /en-us/default.aspx
Cache-Control: private
Content-Type: text/html; charset=utf-8
Content-Length: 140

HTTP/1.1 200 OK
Connection: close
Date: Tue, 02 Oct 2012 19:14:46 GMT
Server: Microsoft-IIS/6.0
X-AspNet-Version: 2.0.50727
Set-Cookie: ASP.NET_SessionId=qc0br555nsvxbs55k54zez45; path=/; HttpOnly
Cache-Control: private
Content-Type: text/html; charset=utf-8
Content-Length: 31908
This data was last updated 1 year ago
(update data).

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