Rally.org Raises $7.9 Million In Funding

Sites include Rally.org . Published on July 15th, 2012. Written by Anthony West.

Rally.org has managed to raise $7.9 million to help with its online fundraising platform. Rally presently helps people with a cause gain support and offers the mobilization and donation handling tools that are important in launching in any social awareness campaign on the internet.

The money was put in by Relay Ventures, Reid Hoffman of Greylock Partners, Kevin Rose of Google Ventures, Mike Maples of Floodgate and Craig Shapiro of Collaborative Fund. It’s hard to tell if the fundamental purpose of Rally.org struck a chord with investors because in addition to the big backers mentioned above, several angel investors pitched in a few dollars too.

Top of the list was Eric Ries and Josh Spear. They were joined by Scott Belsky, Naval Ravikant, Arial Poler, Ephraim Luft, Ross Garber and several others who wanted to help the online platform get off the ground.

Rally claims to have enabled over 1.5 million ‘problem solvers’ raise awareness in connection with important issues. These people have been able to not just spread the word; they’ve also been able to get donations.

The online fundraising space has become a bit crowded in the last few years and many companies now have a hand in the game. Most take a cut of money raised for a cause and while some people will be cynical about their motives, the fact is one can really make a lot of money and raise awareness quickly using these platforms.

Is big business muscling in on sympathy by funding these social awareness platforms? Share your thoughts below.