Rover.com Raises $3.4 Million In Funding

Sites include rover.com . Published on April 30th, 2012. Written by Anthony West.

Airbnb is the alternative to staying in hotels, and a Seattle based company is looking to provide the same type of service for dog owners looking for a pet-sitting service to look after their beloved pooches when they go away from home. Aptly named Rover.com, the company led by CEO Aaron Easterly is looking to expand its operations and has recently raised $3.4 million in funding to help with the task.

Easterly is optimistic about the prospects of Rover.com and says that the market is quite active with potential global revenues of over $6.5 billion. And that’s just the formal setup of a well marketed place to house your dog; he cites the informal market where friends and family take on the task of pooch-watching and say that this market is perhaps worth over $25 billion a year.

The company has 9 employees and is creating a bit of a buzz among investors. It’s this buzz that attracted well known VCs like Madrona Venture Group and CrunchFund. It also helps to have someone running the company with the pedigree of Easterly. Before taking up the helm at Rover.com, he was a part of Microsoft’s advertising team.

Rover.com will be a hit, if only for the fact that dog lovers in countries like America will spend hundreds to make sure their dog is looked after when they are away.

Does your dog get looked after well when you go on vacation? Share how with us below.