Foursquare Hits 15 Million Users
The foursquare app has recently hit 15 million users since its founding in 2007, which has tripled its user base since this time last year. Here’s some information about what foursquare is for those not familiar with the app, off of the foursquare website:
“Foursquare makes the real world easier to use. We build tools that help you keep up with friends, discover what’s nearby, save money and unlock deals. Whether you’re setting off on a trip around the world, coordinating a night out with friends, or trying to pick out the best dish at your local restaurant, foursquare is the perfect companion.
foursquare by the numbers (last updated December, 2011)
- Community: Around 15 million people worldwide
- Over a billion check-ins, with millions more every day
- Businesses: Over 500,000 using the Merchant Platform (more information at foursquare.com/business)
- Employees: About 100 between headquarters in New York, NY and an office in San Francisco, CA”
There are various other applications that offer the same features that Foursquare does so it will be interesting to see if foursquare remains successful and if the other similar applications will fall by the way side or provide competition for the foursquare company.
It will be interesting to see what happens in the upcoming year, 2012:
“Whether or not Foursquare can continue to build scale and whether Loopt, Scvngr, and MyTown can gobble up enough adopters to survive will be among 2012′s more intriguing storylines. If they don’t convert more of the masses to a check-in mindset, they may go the way of GoWalla and Whrrl.”
Applications such as foursquare have become extremely popular due to the prevalence and popularity of smart phones. It allows people to connect with friends and family and share your experiences at various places, whether it be a hotel, restaurant, theater, etc and rate the experience you had there. It is helpful to use before checking out a new place so you know what to expect or if you’ll be wasting your time.