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60% Of YouTube Users Don’t Speak English
YouTube launched an official version of the popular online video sharing site in Kenya recently so that should act as the gauge for just how popular YouTube is in African and other non-English speaking countries. But just in case that barometer isn’t working we can draw on Janko Roettgers of GigaOM’s NewTeeVee who has just concluded a study of YouTube’s popularity around the world.
According to the study, more than 60% of all YouTube videos are uploaded by non-English speakers leaving the obvious conclusion that the site is being used and accessed by those countries untouched by the language crafted in the British Isles.
YouTube presently has accommodation for over 51 languages, including the recently added isiZulu and Afrikaans. On top of that, YouTube currently has 34 country specific recommendations for localized content, making it one of the most diverse and inclusive platforms on the web. In fact, it’s hard to use YouTube from an English speaker’s perspective and not the see the non-English influence. The comments are a good place to see this and it’s not uncommon to see a Russian comment nested between a comment from Italy and France.
No doubt YouTube will continue to grow in popularity around the world as more and more people gain access to high speed internet. When this happens, YouTube will truly become a melting pot.
Do you think YouTube makes it easy for non-English speakers to use the platform? Share your views below.