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Coup Of The Century: Motorola Snatched From Microsoft By Google

Sites include , , . Published on August 21st, 2011. Written by Anthony West.

The battle for online supremacy is every bit like the battles for real territories. There are expert maneuvers and even more counter maneuvers. Sometimes one company one-ups the other and in the case of Motorola, we might be seeing a classic coup. Google as the universe might be now aware, paid a record $12.5 billion for Motorola Mobility. The only thing is, this was supposed to be Microsoft’s deal.

Insider reports are that Microsoft was in talks to acquire Motorola, but that potential synergy issues with Microsoft’s overall business model made them cautious. This isn’t the house that Bill Gates built, surely? When good old bill was running the show, anything he wanted, he bought.

The tragic (if I may go so far) thing is that had Microsoft coughed up the $12.5 billion, it would have had a commanding lead over Google with the mobile business. Indeed, Google is right now trying to get patents released from the clutches of Apple and Microsoft. Had Google not sealed this deal and Microsoft did, it could have spelled the end of Android—literally. But that, of course, didn’t happen, and now Google can take the mobile market by storm. With 17,000 patents under its control, it will be difficult for Microsoft to interfere with Android expansion.

Let’s hope Microsoft doesn’t regret getting their hands ion this one; it could be a costly miss.

Do you think Microsoft not buying Motorola is a potentially costly mistake? Share your thoughts with us in the comments below.

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